The International Trade Fair is a multi-sector business exhibition organized by the Uganda Manufacturers Association. The 2026 edition kicked off on October 2nd and runs through October 11th, 2026, under the theme “Formalizing Trade to Secure Uganda’s Economic Future”.

We are particularly inclined to this trade fair because it is where Ugandan manufacturing is celebrated and given the platform it deserves on an international stage.

For us, it is more than just an exhibition; it is a powerful reminder of what local industries can achieve when we build, create, and scale together. Standing with fellow innovators allows us to showcase the pride, quality, and heart poured into every single product made right here at home in Uganda.

The Newman’s team set off in high gear right from day one. Clad in our branded shirts, we set out to serve our customers with our very flavorful snacks.

The sun was scorching, but not even that could stop us because we are always prepared to serve you—our branded umbrellas gave us the ample shield we needed from the heat. And when the skies shifted and the rains poured, those exact same umbrellas stood firm, keeping us dry and fully focused on the task at hand.

The trade fair is always an exciting time for us to meet and interact with our customers. It is here that we receive firsthand feedback on our products, gain insight into our customers’ tastes, and purpose to keep bringing you our very best.

If you are around the exhibition grounds, be sure to visit our stall and Taste the Magic!