You’ve seen the posters and heard the buzz: TT Man vs Machine is heading to Namanve on November 15th and 16th! But what exactly connects this legendary motorsport challenge to Newman’s?

Think of the high-stakes world of the Fast & Furious movies. Remember that scene in Fast & Furious 6? Roman (Tyrese Gibson), Tej (Ludacris), and Han (Sung Kang) are watching the villain’s high-speed chase. Amidst the chaos and tension, Roman is crunching a bag of potato crisps.

That moment is the perfect analogy: even when the world is moving at 200 MPH, you need that quick, satisfying bite to ground your focus and maintain clarity. And in that case, Roman showed that crisps are a great companion to such high-speed intensity!

At its core, TT Man vs Machine is the ultimate high-stakes motorsport challenge, bringing together speed, precision, and skill in two distinct ways:

1. TT: The Time Trial Test

TT stands for Time Trial. This is where the “Man” truly battles the clock. Each driver takes on a complex, often winding course individually. It’s a test of precision, strategy, and memory. The driver must perfectly navigate the course as quickly as possible. Every steering adjustment, every brake tap, and every line choice is critical.

2. Man Vs. Machine

This is the philosophical heart of the event. It’s not just a person driving a car; it’s the seamless union of human skill and mechanical power. The driver must push their vehicle whether it is a high-performance Subaru, Golf 7R, or another powerful car to its absolute limit without crossing the line into chaos. It demands total confidence in both the driver’s ability and the machine’s reliability.

This November 15th and 16th, come witness this electrifying showdown at Nile Resort, Namanve. Will Man beat the clock? Will Man beat the Machine?

We are proud to be the official Snack Sponsor, providing the delicious energy needed for peak performance.

Whether you need the classic crunch of our crisps, the satisfying lightness of our popcorn, or the unique taste of our gonja crisps, we shall be trackside to power your focus. Whatever your flavour, Newman’s is your ultimate performance boost to keep you and the race running!

This moment, captured in the photo above, shows our Commercial Director, Rosette Segujja, articulately highlighting this partnership during the official launch at our Head Office in Nakawuka.

Come feel the thunder as you Taste the Magic!